Analogosaurus
Avoiding Extinction in a World of Digital Business
The single biggest trend shaping the world of business is the dramatic rise of digital technology. No industry and no business is immune from its effects and over the next 20 years many jobs will face extinction. So far many people have been slow to embrace digital technology and adapt to this new world of digital business. In an era of accelerating change they risk an uncertain future.
Analogosaurus: Avoiding Extinction in a World of Digital Business is a book for people struggling with the uncertainty of digital change. It details how technology is impacting people at work, looks at the opportunity digital technology offers to complement human abilities and provides a practical approach to using digital tools more effectively.
Analogosaurus: Avoiding Extinction in a World of Digital Business is a book for people struggling with the uncertainty of digital change. It details how technology is impacting people at work, looks at the opportunity digital technology offers to complement human abilities and provides a practical approach to using digital tools more effectively.
$25.00
Avoiding Extinction in a World of Digital Business is a book for people struggling with the uncertainty of digital change. It details how technology is impacting people at work, looks at the opportunity digital technology offers to complement human abilities and provides a practical approach to using digital tools more effectively.
This book is a must-read for any organisation who thinks they need to increase their digital maturity, but don’t know where to start, and don’t have a bottomless pit of money to do it! Simon puts forward a pro-active approach with a simple methodology that any size business can relate to. What really spoke to me though was the mindfulness in the use of technology that he advocates – ‘never lose sight of the fact that digital technology is just a tool, and if we aren’t using it to make our lives better, then we are using it wrong’
Kate Fuelling
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